gdb Diamond Experts Conference

If you're a delegate at the 2024 gdb Diamond Experts Conference Storm12 will be offering you ten-minute audits of some of the key components of your marketing: Digital, Branding and Websites.

We'll be helping people on a first-come, first-served basis - grab the next ticket from us inside our pod whenever you like. You can focus on one subject if that's all you need, or take tickets for two or three subjects if you prefer (and if you have the time!).

Many of the tools we use are free, so even if you're not getting an audit of your own marketing you're welcome to watch and listen to the audits we're doing for other delegates and see the tools we use and how we apply them. (Please don't interrupt other people's audits though!)

Branding with Paul Mellon

Storm12's Head of Creative, Paul, will go through your business's branding and talk you through any aspects that can be improved and why. From logo, colours, fonts, tone of voice, imagery and more, there are so many parts that make up a brand. Paul can help you to expand your branding, explaining the importance of each element and how they can be optimised to attract your desired target audience.

As an expert in this field, Paul is on hand to help you create consistency from the ground up and build your brand awareness through smart and creative insight.

To do this, please bring with you as many of your branded assets as you can, including business cards, links to your websites, brochures etc.

Digital Marketing with Alicja Gaszynski

Alicja, our Digital Performance Manager will perform a social media audit for your business. She will explain what you're doing well and what you can improve on, whether it's as simple as changing a bio, or something more complicated. Alicja can help you to increase engagement, impressions and followers through strategic content planning and ensuring your posts are designed for your specific audience. And if your business is lacking in the world of social media, have a chat with Alicja and find out what platforms are the most beneficial for your industry.

Websites with Ben

Our Head of Web, Ben Harvey, will explore your website with you and see whether it has any obvious problems or ways in which it could be improved. With Ben's expertise, you can find out whether your website's security, accessbility and performance are up to scratch, and whether it has any errors that might be affecting how well it engages with your audience.

During your audit you're welcome to ask any burning technical questions you have, or clarify any jargon you've been struggling to understand.

All you'll need to have with you is the link to your website.

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