Latest from Storm12

Read up on all the latest news, views, and events from Storm12...

23rd Dec 2024

Insights

2025 Graphic Design Trends

Every year, we see new and creative design trends emerge. As we look ahead to 2025, we’re seeing some interesting graphic design trends gaining momentum that are definitely worth your attention if you are a designer yourself! Below we have outlined five graphic design trends that caught our creative eyes.

20th Dec 2024

Insights

2025 Website Trends

Web design is continually evolving, driven by advances in technology, user needs and creativity. As we get closer to 2025, web design trends for the next year are looking to have a focus on immersive, personalised and accessible online user experiences. Keep reading to find out some of the top web design trends we expect to emerge in 2025!

19th Dec 2024

Our culture

Storm12’s 2024 Highlights

We've had another great year of growth, hard work, and plenty of laughter here at Storm12! From new team members and exciting projects to Fun Fridays, birthdays, and an alarming number of JO.CO coffees, we’ve definitely had a busy but successful year. Keep reading to see some of the highlights month by month.

WordPress Security Issues in 2024: Why Bespoke Websites Are a Better Option for Businesses

10th Dec 2024

Insights

WordPress Security Issues in 2024: Why Bespoke Websites Are a Better Option for Businesses

In recent years, WordPress has become the go-to platform for building budget websites due to its ease of use, flexibility, and vast plugin ecosystem. However, these very same features that make WordPress popular also make it an attractive target for cyberattacks. Unfortunately, 2024 has proven to be a particularly dangerous year for WordPress websites, with security vulnerabilities continuing to rise. As cyberattacks become more sophisticated and are increasingly aimed at small to mid-sized businesses, it’s essential for businesses to take steps to secure their websites. Let’s explore the key security problems facing WordPress websites in 2024, and why bespoke websites can offer businesses a more secure alternative.

6th Dec 2024

Insights

2025 Digital Marketing Trends

2024 was the year of AI, short-form video content, the rise of personal branding and using social media as a search engine. These trends, which began emerging toward the end of 2023, have truly gained momentum, transforming how we market, advertise, and engage with our audiences. Most of these trends are expected to continue shaping the marketing landscape through 2025, alongside the emergence of new digital trends. Keep reading to discover the digital marketing developments you can expect in the year ahead!

Creative Marketing on a Budget: Strategies for Small Businesses

12th Nov 2024

Insights

Creative Marketing on a Budget: Strategies for Small Businesses

Small businesses often struggle in today’s fast-paced market, especially when working with a limited budget. However, even with a small budget, creative marketing is still doable! Below we have outlined the best affordable marketing strategies that can yield great results, keeping your small business competitive and successful.

29th Aug 2024

Insights

The Best Brand Campaigns from the 2024 Olympics and Paralympics

The 2024 Olympics and Paralympics in Paris are not just a celebration of athletic skill but also a showcase of innovative and emotionally resonant brand advertising. With the world’s attention focused on this global event, brands have had the opportunity to align themselves with the values of perseverance, unity, and excellence that the Games represent. Here are some of our favourite campaigns from the Olympics, and so far at the Paralympics, that have left a lasting impression.

18th Jul 2024

Insights

How To Find Out Who Your Audience Is

Understanding your audience is crucial for any business. Knowing who your customers are, what they want, and how they behave can significantly influence your marketing strategies, product development, and overall business growth. Below we have created a step-by-step guide on how to truly know your audience and how to find out who they are.

Sustainability in Digital Marketing: How to Make Your Campaigns Eco-Friendly

9th Jul 2024

Insights

Sustainability in Digital Marketing: How to Make Your Campaigns Eco-Friendly

Being environmentally conscious is more important than ever, therefore, integrating sustainability into your digital marketing strategy is not just a trend but a necessity. At Storm12, we understand the importance of eco-friendly practices and how they can positively impact both the planet and your brand's reputation. In this post, we’ll explore effective ways to make your digital marketing campaigns more sustainable and why it's so important for your business.

Marketing Trends 2024 - So Far and What's to Come

27th Jun 2024

Insights

Marketing Trends 2024 - So Far and What's to Come

Since our previous digital marketing trends blog post at the end of 2023, we have seen even more trends and changes cropping up in the world of marketing, and there are likely even more to come before the end of the year. Below we have summarised the biggest marketing trends of 2024 so far, as well as some that are predicted to materialise before 2025.

Why You Should Optimise Your Website’s User Experience

14th Jun 2024

Insights

Why You Should Optimise Your Website’s User Experience

The user experience (UX) on a website is incredibly important as it’s the primary touchpoint between a business and its customers. A website serves as the virtual storefront, influencing perceptions, driving engagement, and ultimately, driving sales. Below we have outlined the main reasons you should be prioritising UX on your website for business growth and success.

16th May 2024

A Day In The Life Of A Digital Content Assistant

Are you thinking of starting a career in digital marketing and/or digital content? If you are, you’d probably like to know exactly what a role in this industry entails on a daily basis. Keep reading to find out what a day in the life of a Digital Content Assistant is really like.

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